A little company called 3M put it well. "Businesses will need to accept a moral imperative towards planetary ecological problems." 3M Guide to Policy Implementation 1990
The concept of the triple bottom line (economic, environmental and social performance) will eventually become the standard for business measurement. I'm here to bring that balance to the business creative I do for my clients every day, while expanding it to include family, growth and fun in my life. This section of the Unicycle web site may someday include information on ways companies and individuals can achieve balance, or become a venue for sharing such ideas.
What are your thoughts on balance? Send an e-mail.
©2006 Lorne Craig – Unicycle Creative – 604 831 2432 – lorne@unicyclecreative.com